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Feb 12 session

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Hands-on Leadership: Stay a ‘Player-Coach’ as long as you can (podcast episode #124)

Hands-on Leadership: Stay a ‘Player-Coach’ as long as you can (podcast episode #124)

January 23, 2025 — Listen now to hear Val Riley, VP of Marketing & Strategy, Unbounce, discuss B2B marketing strategies, audience engagement, career risk-taking, and team collaboration.

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Earned Media Pitching: Examples for both digital (podcasts) and traditional (broadcast TV) media

Earned Media Pitching: Examples for both digital (podcasts) and traditional (broadcast TV) media

January 21, 2025 — How a consultancy booked 42 podcasts, and a pawnshop secured $93K worth of TV airtime.

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Social Media Marketing: Educate your executives (podcast episode #123)

Social Media Marketing: Educate your executives (podcast episode #123)

January 16, 2025 — Listen now to discover how Carlos Gil, U.S. Market Brand Evangelist, GetReponse, used B2C platform Snapchat at B2B brand BMC Software, turned a chance Uber ride into a career-defining opportunity, and changed who ‘the beef people’ were to put the customer first.

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